COVID-19 Update: We will continue to deliver online orders as normal. Our retail stores are closed until further notice.

  • Free Returns*Mainland UK over £25
  • Free UK DeliveryMainland ex H'lands (over £25)
  • 15+ Years OnlineTried, tested, trusted
  • Click & CollectFrom a shop near you
  • Award WinningMCN retailer of the year
  • Finance Available0% on orders over £300

Free Returns*

We now offer free returns on any UK Mainland order (excluding Highlands) over £25. Most importantly, returning an item to us is super simple. Just click here or on the 'create a return' link located at the bottom of every page, and create your return in under 1 minute.

Free UK Delivery

It's really simple, if you spend over £25 with us, delivery is free of charge to any mainland UK address (excluding Islands & Highlands).

15+ Years Online

We've been serving the motorcycle community for more than 15 years now and in that time we've grown to be the largest online retailer of motorcycle clothing & accessories in the UK.

Click & Collect

If you can't be around to receive your delivery during the day, just use our click & collect option. We offer delivery to a shop local to you using the DPD Pickup network. Most pick up points are open outside of normal working hours and will keep your package so you can collect at a time to suit you.

Award Winning

There's a reason why our competitors spend so much time watching what we do, we believe in customer service levels beyond the norm and we're always looking for ways to improve. In late 2013 we were recognised for this by the bike industry's No.1 publication, Motorcycle News. As retailer of the year, we feel it's our duty to constantly better our offering and if you have any ideas, we'd love to hear from you!

Finance Available

Why wait? We now provide some of the best finance packages around to help spread the cost and get you on the road. We now offer finance on most orders from as little as £280 with 0% packages starting at only £300. The online application process is super simple too and takes around only 5 minutes to complete! The best part is, there's no paperwork to print and in most cases you'll have a decision in under 10 minutes. Just select finance as a payment method and take it from there!

HJC I90 Hollen - Red / White / Blue

HJC I90 Hollen - Red / White / Blue

Customer Product Reviews

5 Stars from 5 reviews

Our price £179.97 Ex Tax £199.99
Showing 1 - 16 of 16
HJC I90 - Matt Black
November 15, 2020

Very comfortable

Went to SBS Boston to try a different helmet which I was sure would be right for me - it wasn't spot on so staff listened to me and brought out a selection of alternatives. Their 1st recommendation was this HJC I90. It was everything I was looking for so didn't try the others. Lockdown means I've only used it once (on a short legitimate shopping trip) but straight away can confirm it has perfect fit, excellent vision and all features operate securely. Top rating for features and value, I'm delighted with this helmet - definitely one of my best ever buys! I ride a Honda VT1100c Shadow and a Royal Enfield Himalayan - totally different but this helmet suits both riding styles for me. Try one on, SBS are very knowledgeable and extra helpful. Get the right size, buy it and enjoy.

HJC I90 - Matt Black
November 9, 2020

Happy with purchase

Bought as upgrade to the HJC IS Max 2, the fit is a bit tighter, but sure it will bed in ok. Whistles a bit when doing 60+ with the visor up, but this goes away with the visor down. The fact it's dual-homologated was definitely a big selling point for me as well as the integrated sunshield and included pinlock.

HJC I90 Davan - Black
September 18, 2020

So plush!

I was sceptical buying a modular helmet, but after going through plenty of reviews I decided I would go for it, it is quieter than my last helmet the hjc is17 by a large margin and feels premium compared to it, the fit was perfect, and is very comfortable, the speaker grooves are very welcome also

HJC I90 Hollen - Red
August 29, 2020

New lid

Honestly cannot believe the service I had with sportsbikeshop. I am just new to biking this year and really enjoying it. I ordered my new HJC I90 on a Saturday and it was delievered to my door in Northern Ireland by 10.30am on the Monday morning. It is an exceptional helmet very comfortable and does exactly what it says in the tin. Overly impressed with customer service and definitely will be purchasing alot more stuff in the near future.

HJC I90 Hollen - Red / White / Blue
August 13, 2020

Brilliant Helmet

This Helmet is excellent. I can wear my glasses with no problem and the pinlock visor is nice and wide. It is very comfortable and not to noisy,you can feel when the vents are open which is good in this weather. Highly recomend this helmet if looking for a flip up.

HJC I90 Davan - Pink
August 9, 2020

Excellent purchase

This helmet fits perfectly, the flip top action is nice and smooth and extremely easy to use

HJC I90 Davan - Pink
July 31, 2020

i90 helmet

Bought i90 davan for my wife . Very stylish helmet , which she loves. Comfortable fit . Nice air flow and light weight. Very happy biker.

HJC I90 Davan - Yellow
July 29, 2020

Wind noise

comfortable helmet which looks good but there is a lot of wind noise. Have to wear ear plugs which help a great deal. Good all round vision and the chin is easily lifted with gloves on. Still getting used to the strap which is rachet instead of double d. This is a cheap quality feeling helmet.

HJC I90 Hollen - Red / White / Blue
July 22, 2020

Top and fast

Very good service and shipping

HJC I90 Hollen - Red / White / Blue
July 15, 2020

Nice helmet

My second HJC flip front helmet (also have an i30) and the i90 is a step up again in fit and feel. The linings are nice and plush and it feels well made for the price. The addition of an XXL to the range (which is me) means there is a good spread of shell sizes. Very pleased with it

HJC I90 Davan - Red
July 7, 2020

Well designed helmet.

I have a Caberg Duke which is very comfortable, but wanted a helmet with more chin room and thought the Caberg Droid might fit the bill. However that seemed to be narrower than the Duke and put pressure on my temple area. After some research I decided to try the HTC I90 and that really impressed me. The fit is similar to the Duke, but a bit more snug. The chin bar lock feels very secure yet is easy to open and the sun visor slider on the side of the helmet is much more convenient than being on the top and is very smooth in operation. A big plus for me is the internal layout which made it very to fit an intercom system and it DOES come with a pinlock as standard. I also find it reasonably quiet. Big thanks to SBS for making it so easy to get the result you want and also to Luke for sorting out my queries.

HJC I90 Hollen - Red / White / Blue
June 19, 2020

Excellent helmet

I have a full face HJC helmet which I find very comfortable and great to wear so I decided to try a flip front helmet for touring. This helmet is excellent. It is comfortable and quiet and feels light when wearing. It takes my Sena 20 with no problems. The graphics are superb.

HJC I90 Davan - Black
June 10, 2020

Great helmet

Brilliant helmet,I can even ware my glasses which is fantastic

HJC I90 Davan - White
June 5, 2020


Returning to biking, I knew little and had to research through YouTube. This i90 has proven to be an excellent choice, in that it is a secure fit, has quick release, an additionally fitted sun visor and is a flip-up to enable the option to engage with others without removing the helmet. In addition, it meets all the safety specifications, is relatively light and is definitely not too noisy at 70mph in the A1. I would highly recommend this helmet. Great design, too!

HJC I90 Hollen - Red / White / Blue
April 25, 2020

Great helmet

As described In the reviews online. Haven't used it yet though due to lockdown and my bike is only a toy. Pinlock was included in the box which was a bonus ????

HJC I90 Davan - Red
February 29, 2020

New lid

I visited the MK shop after reserving 5 flip helmets on line to allow me to have a good selection to try. Taking into account the build quality, price and spec of the HJC 190 it came out tops, the free pin lock visor included in the box was an added bonus, haven't used on a long ride yet however I haven't suffered any wind noise or issues. Helmet was very comfortable and looks great in my opinion.

PLEASE NOTE: The views and opinions expressed in the above reviews are solely those of the author and are not necessarily representative of the views of SPORTSBIKESHOP LTD.