WELCOME TO SPORTSBIKESHOP

Reading

View opening times

See inside this store

Opening times

Mon 09:00 - 18:00
Tue 09:00 - 18:00
Wed 09:00 - 18:00
Thu 09:00 - 18:00
Fri 09:00 - 18:00
Sat 09:00 - 17:00
Sun 10:00 - 16:00

Seasonal/Special Hours

New Year's Eve 09:00 - 13:00
New Year's Day Closed

Seasonal/Special Hours

New Year's Eve 09:00 - 13:00
New Year's Day Closed

Damon Jones

Reading Store Manager

Passionate biker Damon loves nothing more than hitting the road, or dirt, on a bike. He’s already tackled a six-day trip in Australia and spent two days enduro riding in Spain. He owns a Suzuki GSX-R750 for the road, a Yamaha DT175MX trail bike and harbours ambitions of adding track riding to his repertoire as well. He’s keen on all types of riding and is ready to take on any challenge thrown at him.

Store Services

Return to Store
Klarna payment options
Custom helmet fitting*
Intercom fitting*
Pinlock & Visor fitting service

Facilities

Free parking
Dedicated bike parking
Toilets
In-store refreshments

Store Reviews

Great Service

Dec 5, 2025 by Chris Allen

I have been going to Sportsbikeshop for years now. I generally buy on-line or visit their Reading branch. I prefer to see things in person and I always fine the staff really helpful and accommodating. I recently wanted some new winter boots and tried on several pairs an eventually found the right ones but in the wrong colour. So they ordered the correct coloured ones and had them delivered the next day. Brilliant! Thanks to all at Reading and the cups of free coffee.

Once again these folks deliver..!

Dec 3, 2025 by Jason Smith

Once again these folks deliver..!! After reading the product reviews and choosing exactly what I wanted for my son’s gift I was not disappointed. Excellent product, great service, simple and effective. One very happy customer.!!

The staff are so helpful

Nov 29, 2025 by Customer

I man shopping is generally far from a pleasent experiance . Sportsbikeshop and the staff are so helpful . Wish they did groceries , be 1 one shop for life .
All retail sellers should visit and use that as a bench mark to great customer service .
Reading branch .

Great company staff at the Reading branch are grea

Jul 8, 2025 by Jamie Barham

So after recently getting back onto the motorcycle went into their store in Reading all the staff are very helpful and knowledgeable about the equipment and clothing great service fantastic but you can take back an item with no quibbles even up to 12 months after you had bought it, providing you haven’t used the item always happy to price match if you’ve seen the items cheaper elsewhere I don’t think I’ll go anywhere else for my products when it comes to my motorbike clothing and equipment

FAQS

Is everything online available in-store?

Our stores have a very good selection of our most popular products, and for everything else you can use our ‘Try on or Buy’ system to have the items shipped to store ready for your arrival. Providing it’s in stock online, it’ll be there next day in-store for you, 7 days a week - no payment required, and we’ll let you know when it lands. It’s that simple!

*Can you fit my intercom for me?

As a helmet specialist, we’re happy to advise on the fitting of an intercom for your new helmet, and we’re also happy to do the fitting for you when timing allows – please just bear with us at peak times as you may need to leave it with us! Alternatively, you can always schedule a drop-off with us so we can ensure we have plenty of time to help. Please note though, that fitting new intercoms to older helmets is not always possible, as there may be compatibility issues that can lead to damage being caused during the fitting process. We also ask that your helmet is thoroughly cleaned prior to us fitting your intercom.

Can I check if an item is in stock before visiting a store?

Yes! Our website will tell you if an item is in stock at a store. To avoid disappointment, you can also send items to any store to ‘Try on or Buy’. Most items, if available at our warehouse, can be delivered to store next day. No payment required!

What payment methods do you accept in store?

Payment can be made by debit/credit card including American Express, and cash. We also offer Klarna finance in all stores. Whilst we accept PayPal on our website PayPal do not currently have an in-store payment method.

I purchased something online; can I return it to a store?

Sure! Provided the product is in original unused condition in line with our returns policy, your online order can be returned to any of our stores.

Can I telephone the store?

Although our stores don’t have their own dedicated phone number, our customer service team will be happy to help on 01205 360099 9:00am – 5:00pm Monday – Saturday.

Are dogs allowed in-store?

We understand that dogs are a part of many people's lives, and we welcome well-behaved dogs in our stores. We kindly ask though that you keep your furry friend on a leash at all times. Please also be mindful of other customers who may not be comfortable around dogs. If your dog becomes disruptive or we feel it poses a safety concern, we may kindly ask that you take your pet out of the store. Thank you for your understanding and we look forward to serving you and your furry companion!

I’m on my bike, can you ship my purchase to my home?

Of course! No charge for orders over £25.

Do you offer custom helmet fitting?

Absolutely! We can switch cheek pads and skull liners to help ensure you get the very best fit. Currently this is available for Arai and Schuberth, as well as Shoei for which we offer the Shoei Personal Fitting System (PFS) at selected stores. If you’d like to book-in a fitting, just contact us to arrange an appointment.