CamelBak Thrive Stainless Steel Flip Straw - 1.2L

The idea seed for the hydration pack was planted in 1989 during the Hotter N Hell 100 bicycle race. In a moment of thirst-driven inspiration, Michael Eidson, an emergency medical tech and future founder of CamelBak, filled an IV bag with water, slipped it into a sock, and stuffed the crude contraption down the back of his bike jersey. At that moment with a hose over his shoulder, its end clamped by a clothespin hands-free hydration, and CamelBak, was born.

Thirst is a powerful driver, and instant access to it at the exact moment of need can make or break your day. A lot has changed since the days of an IV bag in a tube sock, and a motorcycle-riding sales force of one, but CamelBak's core values remain the same. They believe it takes courage, conviction, and imagination to deliver innovative products that quench your thirst for performance and CamelBak's thirst for better. From inventing the hydration category to becoming the world's leading maker of hydration solutions, CamelBak remain relentlessly committed to delivering on that most basic of human needs - thirst.