By City was created in 2014. Its founders are part of a family who have been developing articles for motorcyclists and motorcycles for more than 35 years. By City is synonymous with high performance and quality. This kind of philosophy extends to everything that the brand looks for; an exceptional range of high performance, fashionable and functional clothing, ideal to go on a motorcycle, perfect when you get off the bike. By City products are in continuous development, with the responsibility of offering excellent quality and pure design.